How to Find Your Target Market Online

How To Find The Best Keywords com/index. Worse yet is the business owner whose target market is “everybody”. un-marketing. galenet. com, Google Groups, http://groups. Here are the questions that I ask clients about their target market: Where do they hang out on- and off-line? A second place to locate associations is Gale’s Encyclopedia of Associations. php? Many professional associations run their own discussion lists and forums. To what groups and associations (real and virtual, personal and professional) do they belong? The reality is that not everyone needs your product and service, nor is it a good match for every single person on this earth. p=u. navItemNumber=16581 Once you’re in the Gateway, you can look up associations by keyword or by location. Trade and consumer publications:  Once you’ve found the appropriate association to which your target market belongs, each association will probably have a professional membership publication and/or newsletter. asaenet. What socio-economic group? Are they male or female? google. Online discussion forums/lists:  I’ve had a number of clients tell me that they have gotten subscribers to their newsletter and signed up clients based on their participation in online discussion lists or forums. com) also publishes a number of media directories, including Newspaper/Magazine Directory and Radio/TV/Cable Directory, among others. Can they easily afford your product or service? bacons. Scott Stratten maintains a great list of good business-oriented discussion forums at http://www. Here are 7 that I recommend:

1. There are some great research tools available online for you to research your target market. gebbieinc. org, is a great place to start, as most of the executives of the reputable associations belong to this organization. This multi-volume encyclopedia is present in the reference section of all major libraries, and due to the expense,  you will probably want to pay a visit to your local library to use this resource. To do your search, go the Gateway of Associations, currently found here: http://www. Once you’ve got a target market in mind, you need to know more about them. html What age group? Once you’ve found the appropriate association(s), check out the association website and see if you should belong, and determine if the group has a local chapter that might meet in your area. The first issue to resolve is determining who comprises your target market. cfm? What industry? If your initial search in this directory leads you to a local chapter, you should be able to backtrack and find the website of the national office. com,  and another comprehensive list at QuintCareers. org/Directories/AssociationSearch. A third option is to do an online search for “industry” (you fill in your target industry here) + “professional association”. Until you narrow your focus and select a smaller niche market, much of your marketing effort will be in vain. quintcareers. You might be able to subscribe to the publication without joining the association. 2. This may seem to be a question with an obvious answer, but I’m constantly amazed at how many business owners are looking for their target market in all the wrong places. com/Internet_networking_sources. Bacon’s (http://www. What do they read? 3. yahoo. How much money do they make? articleAre you fishing where the fish are? com/, Forum Haven, http://forumhaven. Professional associations:  American Society of Association Executives, http://www. And, there’s always the Yahoo Groups Directory, http://groups. As with the Gale’s Directory, you’ll probably have to pay a visit to your local library to use this resource, as it’s rather expensive to purchase. Using quotation marks will result in the best search. asaecenter. Do you know how tough it is to market to everybody? com, http://www. com and can issue you a username and password so that you can use it as well. com) publishes a media directory in which you can obtain a newspaper and trade and consumer magazine directory. Some libraries subscribe to GaleNet, the online database, http://www. Gebbie Press (http://www.

How to Improve Your Directory Submission Acceptance Rate?

How To Find The Best Keywords Try & be informative & friendly. But you can easily make your submissions an instant success with most of the directories. articleUnlike Search Engines, the process of review of directory submission is carried out manually, by? For example: The correct URL to submit for my site is www. Thus, by exercise necessary caution before directory submission, you can save a lot of precious time and energy. Tip: You should identify at least 3-4 titles for your site & rotate them during Directory Submission. Experts? Do not submit any? Once you have taken care of all these, you have over come the most difficult part of directory submission. The trick is to come up with such a description for your site that can conveniently fit into 100, 150, 200, and 250 characters length. Remember that you may not be able to pen down everything about your site, so write what is unique and relevant. this site offers? Golden Rules? or? Remember, be precise & straight forward! Do not use all caps; use mixed case. They also have stringent rules and guidelines for listing your site. excellent. Use complete sentences. Avoid using a sales pitch and/or promotional language. Tip: To find appropriate categories for a site, you can go to Dmoz. com. html or any sub domains. Site Title
Pay attention to your site title. pages. stand good for most directories on the internet including Dmoz. . You may ask why; but these rules are there to ensure good directory submission and effective review procedures. the best? All these combined results in a great deal of scrutiny being carried out before your site gets listed on directories. So, put up your website in the right category. Here are few more points you should always bear in mind while writing a description for directory submission:? Fit your main keyword phrases in but do not repeat them. It helps the editor to evaluate a site & decide whether to accept or reject it. The same should be followed for keywords. Your little efforts will be richly rewarded. Here are few Golden rules you should always follow before beginning Directory Submission. We submit Web Sites, Articles, Blogs, Press Releases, Scripts and RSS Feeds to Search Engine Friendly Directories. You should ideally not use any URL & key words in it, until & unless they are absolutely necessary to describe your site. The reason for keeping four lengths of description is that you never know which one will be accepted in which directory. Do not add index. In this way you can get the maximum optimization benefit for your site through Directory Submission. With the right advice and steps, directory submission may be the most significant thing you will ever do for your website Before You Begin Directory Submission
Before you begin directory submission, make you have taken note of the following:? submit2please. Pay attention to the description and use of key words
The most common restriction forced by directories is on the size of your description & keywords. Check all your links. Chose the most appropriate Category for your site
Web directories are sorted by topic and editors frequently take great pride in ensuring that everything stays well categorized. All you need to do is pay a little attention to the details you provide for Directory Submission. Under construction? Tip: This is what I call an ideal description for my site Submit2Please. Do not repeat your title or site URL in the description. t accept mirror pages. Do all this before you get down to the real job of directory submission. Broken links are a sign poor site management which may not go down well with the directories. This can lead to better rankings. You can also search for your rival site and check out the category under which they are submitted. When it comes to directory submission, all you need to do is to pick up the most appropriate one and hit enter. Always submit the top-level domain of your site. org and type in the product/service keyword. Do not use any hype like? All the above mentioned? Do not say the word site or website, as in? Do not submit a mirror page; most directories don? org. The directory submission is carried out manually by trained in-house directory submission experts. com,? The search engines look at the various links that are on the page on which you are listed.

How to Find a Good Story Angle to Pitch the Media

Cashing In on the Internet Marketing Game More than 400 is a gift. com. 3. articledigitalnomadwannabe. t need to register a different domain name every time. Create an account at Google Adsense and include Google ads on your site. They do not require high investment, but they will not make you rich either. You can save money by having one global domain name, and create sub domains for each business. s items. For every keyword, it tells you the number of searches and how many results are found on each search engine. The first step in this kind of business is always keyword research. Perhaps a small mini website will not generate thousands of dollars every month; it might generate 100 bucks, for example. the old times,? A good place to find affiliate programs on products is www. Taking into consideration that every small business could generate around $100 every month, with ten niches, you could earn $1. Use search engines, find blogs, forums, websites, etc. clickbank. Niche marketing is about finding small opportunities on the web, small areas in which people might be interested and for which they might be searching. Join affiliate programs. paypal. t have one, visit www. WordPress is a very good option for creating your blog, as it allows you to post, not only articles, but pages. fuel? Find people who sell products related to your market niche and who have affiliate programs already set up. Last, but not least, you can always find information as in? There are many article directories that offer a lot of content that you can use. You can also find much content just by searching the web. Well, if you are an expert in an area, you could write your own articles, but if you are not, you have to look for content somewhere else. Blogging and pinging is a way to make sure that your site will be spidered by the search engines. If you don? Don`t worry about which product you are going to sell; this will come later. If you have this ability and you want to allow people to buy your products with a credit card, the easiest way is to create a Paypal account. com and create one. You need to find small markets which do not have competition. Finally, there are three easy ways to earn money with your site. You will earn commissions just by selling other people? And what if you could create 50 websites? You should choose a name that has something to do with your target market, but if your intention is to create multiple mini websites, you don? That is ok, if the effort involved in terms of creating this mini website is not too high; in this way, you could repeat the same business model again and again. 1. Creating small businesses is like a game. Wordtrack is a very good tool to use for finding niche opportunities. Since everything looks good, how do I make money with these sites? Google Adsense. go to the library or buy one or two books. A KEI higher than 10 is good, but you should, ideally, look at keywords with a KEI over 100. So where can you find content? Does this sound better? of any Internet business is content. The? comWhat does niche marketing mean? The more searches and the fewer the competitors, the better for you. You need to follow this 3 step formula (CTM):

– Create Content
– Generate Traffic
– Monetize your website

You can build traffic by optimizing the webpage content for the search engines and by analyzing your competitors in order to build a better SEO strategy (but this is another chapter). You can easily build miniwebsites with WordPress. Sell some product that you can create yourself. 2. Big companies and experienced webmasters are not interested in these areas because they are not important enough. 000 monthly. You need to pay special attention to the KEI column. However, if you start playing many of those games, it can become a serious business KEI is the index that balances the number of searches and the number of competitors. Every time someone visits your site and clicks one of those ads, Google will share its profit with you. Once you have identified your niche, you need to find content for it. After you have found enough content, it is time to register a domain name. But a small business could be something in which you might be interested. The question now is,?

How to Exploit Profitable Niche Markets

Cashing In on the Internet Marketing Game Reporters love to get a jump on a coming trend. Don? Ties to a Trend

Your association and industry publications often report on industry and marketing trends. Be First

Everyone seems fascinated with things that are first: the first company to feature a technology, the first company to do a certain type of project, the first company in the area to win a national award, etc. Now, what you think is news may not actually be newsworthy, but if you have won a significant contract or licensed a new technology you may indeed have a story that provides a reporter with a news angle. Perhaps your firm has college tuition reimbursement program that is far better than most, and you have four new college graduates at the firm to prove it. Solving a Common Problem

If you have discovered a unique way to solve a problem that your target market has or that impacts other firms in your same industry, you may have a story idea. Maybe you? Maybe your firm has repaired eight houses for a charitable organization this year. s attention. People Stories

Promotions, new hires, awards, board appointments, wedding, births, and all other manner of story that involves people in your firm and what they do on and off the job can be a good source for story ideas. Be Unique

Sometimes you can receive positive publicity by simply doing or offering something that is unique. These stories will often be read by potential clients and really help tell how your firm is different. Ask yourself this question: Will the readers of this publication think this is interesting, entertaining, informative or useful? s attention like news. The media does not care about your company? In addition, it is easy to show how these types of stories can benefit the readership of a publication without appearing too self-serving Have Real News

There is nothing that gets the media? Of course, there are ways to be a new kind of first. An unheard-of guarantee, service technicians in tuxedos, balloon telegrams for marketing are all examples of unique practices. Business publications in particular are always on the look out for innovative business practices. If you personally or your firm has overcome some adversity, this may be a great source for a story. s success unless their readers care about it. If you can find a way to position your potential story ideas using one of these vehicles, you will have a better chance of success. t won or lost a game in 10 years. Is a new product, service, or innovation receiving coverage? Has a major lawsuit been settled? ve discovered a successful way to attract prospective employees. Maybe your company? s softball team hasn? The following is a list of topics that can help you get a reporter? Local Angles on National Stories

If some aspect of your business is making national headlines, you may be able to weigh in with the local media on a local angle of the story. The first woman- or minority-owned business in your industry to do something of note is also a first. Self-interested, veiled attempts at promoting your business will fall flat. It is critical that you watch the national news trends to stay on top of these opportunities. article

Here is a good rule of thumb to follow when searching for a story angle to present to the media. Overcoming Adversity

Everyone loves a story with a great ending. t just think in terms of some solution to a client need. The media does not care about your new product unless you can help them understand how their readers are longing to know about the problems it solves. Local news reporters often prefer to quote local sources even when they are covering a national story. You can put yourself in the middle of a story by simply pointing out something that may be happening in other parts of the country that ties your company or product to a recognized trend. Has some legislation recently passed that impacts your industry?

How To Find The Best Keywords

Cashing In on the Internet Marketing Game – It will trigger red flags from the search engines. These online tools eased the burden of web marketers in analyzing the quality and quantity of keywords on their web pages. What is a few seconds to check your keywords quality and quantity compared to getting your website banned because of keyword stuffing and other SEO errors? Keywords and Search Engine Optimisation

keywords are relevant in SEO. Keyword Analysis Made Easy

Keyword Analysis is crucial to make sure you give your website the right quality and quantity of targeted keywords. But intentional or unintentional, web marketers doing keyword stuffing still get penalized. Keywords have loads of benefits if you know how to find them. The secret to get positive results from keywords is to optimise and target them. To fully generate positive results from keywords, search engine optimizers and web marketers must adhere to the basic rules of search engine optimisation. After all, search engine optimisation is not all about keywords. Remember you can unleash the power of keywords if you know how to do it After all, you don? one of the Black Hat search engine optimisation techniques. There are times when web marketers do keyword stuffing without knowing it. This is what referred to as Keyword Stuffing? However, overdoing keywords on a website is against the rule of organic optimisation. The Keyword Analysis Tool is a must have for search engine optimizers and web marketers. t have to engage in keyword stuffing or other black hat SEO techniques just to make keywords work for your website. With targeted keywords on your website, you will be able to reach your target market easily, appear on the search engine results pages for different search terms, generate online sales, and get higher search engine ranking. articleTargeted keywords are hard to ignore in search engine optimisation. Today, there is no reason for you to quit analyzing keywords on your website. Keyword analysis is made easy with the birth of several internet marketing and search engine optimisation tools. Keywords play vital roles in optimizing a website, ranking on the search engines and reaching target market. It is also important to analyze your keywords to avoid getting into keyword stuffing unintentionally. With this kind of SEO tool, you can save your precious time and effort on other internet marketing techniques. A targeted keyword is a powerful factor in the overall search engine optimisation success.

How To Easily Judge Your Online Success

How To Create Easy Daily Cash s a lot of hard work. Every marketing program, whether offline or online, needs to be followed up on to ensure that your advertising and promotional efforts are truly producing results. articleSo, you? Follow-up efforts that are crucial to success in internet marketing include tracking each source of marketing that you use, determining which sources are producing results, analyzing the effective methods, and revamping the ineffective methods. When you have the reports at your fingertips that enable you to monitor, track and analyze your website traffic you will be able to determine which of your internet marketing techniques are most effective so that you can constantly improve and enhance your internet marketing program to ensure that it produces results both in terms of traffic to your website and in converting that traffic to sales. Website logs are a wonderful source of information that aids in monitoring your internet marketing program. Once you? Your hosting company should be able to explain how to read the web logs to determine the number of visitors you have, the number of pages viewed, which of your pages are the most popular, how the visitors found your website and where they came from. ve planned your strategy, crafted your marketing plan, prepared your marketing materials, and launched your internet marketing campaign. A comprehensive internet marketing program includes market research, strategy development, campaign design, and launching the campaign. You? However, that? So, running a results-oriented internet marketing campaign is an ongoing effort that requires constant monitoring and refining. ve got your plan in motion, half the battle is done. Be sure that your web hosting package has a control panel through which you can access your traffic logs to see the source of your website traffic. By reviewing your website logs you will be able to determine where traffic that comes to your website is directed from. ve taken the plunge into the virtual world of internet marketing. That? You should strive not only to bring traffic to your website, but also to convert website visitors to customers If the information provided through your website reports is insufficient in determining the effectiveness of your website promotional activities, it may be beneficial to purchase a software program for website traffic tracking and analysis. s not the end of your internet marketing endeavor. Monitoring the campaign and making adjustments to your strategy and techniques will ensure that your marketing efforts are effective. Congratulations!

How to Earn Money in Retirement and Beat the Pension Crisis

How To Create Easy Daily Cash He is also a bestselling author with 24 titles to his credit including “Your Retirement Masterplan” and “Earn Money in Retirement” If, for example, you are disabled or handicapped to some degree and would find it impossible to engage in a physical money-making activity you can still participate in? articleThe call to earn money in retirement is fast becoming a necessity and this is so because when you retire from the workplace you continue forevermore to face the prospect of escalating living expenses: food, shelter; clothing, power supply, insurances, communications, income tax, etc, with less left over than you had at your disposal before for enjoying the minor luxuries of life. Is it hard to earn money in retirement? So, in lieu of conventional retirement, a significant number of third age people are turning to entrepreneurship as an alternative. Some could also make good use of opportunities to increase basic income. re only 50 and opted out early. enterprise – for which alternative route you will find many options. o    Or do you ask yourself,? o    They want action, not eternal relaxation;
o    Excitement, not enforced leisure;
o    Accomplishment, not resignation. You have reached or are approaching your 60th/65th year and are eligible for retirement. Jim Green is 75 years young and as active in business as he was 50 years ago. Not inevitably so because with tried and tested guidance you can stretch your abilities to make some extra cash in retirement and for some this is not so much an option as a necessity. o    Is it so demanding that only able-bodied retirees can make a go of it? o    Do you punch the air with a tightly clenched fist now that you have finally escaped from the workplace? online? For many retirees, lounging around the house or lying in the sun in a deck chair is not a prerequisite for third age enjoyment and fulfilment. No? anyone can do it. So who is Jim Green and why should you read what he has to say about how to earn money in retirement? o    Is it so restrictive that only a small number can succeed? Or maybe you? Conventional retirement is just too dreary, and many remain emotionally unprepared to throw the working life concept entirely to the wind. With valuable commercial skills acquired through years of practical experience, many of these retirees give serious consideration to launching their own businesses. They believe they still have what it takes and are highly motivated to succeed on their own. o    Is it so difficult that only the super-intelligent stand a chance? For the majority of seniors the prospect is doubly daunting as a direct result of vastly reduced incomings due to the world wide pension crisis and so the need to earn money in retirement becomes imperative. How do you visualize life in retirement? While the world is undoubtedly aging and the number of elderly people is increasing, the current crop of senior citizens is in better health and lead longer, more active lives than their parents did. What do you do when there is too much month left at the end of your pension; do you bite the bullet and settle for cutbacks in the quality of life? What do I do now?

How To Create Easy Daily Cash

Can You Really Make Money With Internet Marketing? Having a great program with all the bells and whistles is great. There is a secret to creating wealth online, and that secret can easily attained by anyone if they follow a few simple steps. Bob is now qualified and can start earning from his personal sales. Whatever Chris and Karen sell also gets passed up to you until they are qualified. Fore example, let? A 1up or 2up system works similar to direct sales but also enables you to leverage yourself. Chris and Karen now have to go out and get their 2 sales to qualify. The first thing to do when looking into a home based business is to find a product that will allow you to leverage yourself. I have been in this industry for 2 years and I will be the first to tell you that it? I have been in direct sales for sometime now and you? Bob now needs to make 2 sales to qualify. s suppose you made a sale to Bob, he is your personal sale. Throughout my research I have found many systems that offer the 1up and 2up model. Not to mention these systems will teach and train anyone how to become a successful online marketer. The main reason most people fail in the home based business industry is because they do not know how to drive traffic to their website. s qualifying sales, the 2 sales are passed up to you (Bob? s sponsor). Many 1up and 2up systems offer excellent ad-packs that allow the user to pay for premium marketing which usually results in sales. ll never get rich without help from other people. s not as easy as everyone would like to believe. s easy to get caught up in the hype when it comes to choosing a legitimate home based business. article

With the online industry becoming flooded with numerous business opportunities, it? Select a program that uses a 1up or 2up system. Because Chris and Karen are Bob? Its okay to choose a program that will cut you a commission check for 1 sale. Bob goes out and makes a sale to Chris and Karen. Some are more expensive than others, but most of them contain the same information whether you paid $300, $1,000 or $4,000 for a home business You could have the best payment plan and business model available; however you will not make a dime until you learn how to market your product. However there is a problem, after that 1 sale you need to go find another person to buy your product to make yet another sale.

How To Drive Traffic To Your Site Without Paying Big Bucks

Can You Really Make Money With Internet Marketing? But getting  your site noticed out of literally millions of sites can be a pretty tedious task sometimes. Also, you must write actual content, not just the keyword over and over again, because this is called keyword spamming, and it has been said that it can actually get you blocked from engines. Remember: if you build the content, they will come articleEverybody who owns a website dreams about getting tons of traffic directed to it. And if you need help building the content, there are countless sites that offer either free or very cheap content for your sites. There is a simple way to get your site noticed that requires no money at all: content. How many content pages you need depends on what your site is. This simply is not true. You do not have to get  too redundant with it, but it is essential to mention your keywords at least six times. While meta tags are important, what really draws a search engines attention is content. One popular misconception that a lot of people have is that Meta Tags are the key to getting search engine traffic. In this article we will discuss how to use content on your site to draw in more traffic via search engines. Many people think that they need to invest hundreds or thousands through pay per click search engines or SEO programs in order to get any traffic, but that simply is not the case. This may sound like a lot of work, but it is not that bad once you start doing it. Another good tip while creating your content pages is to make them single pages, do make them frame based, because some engines have a harder time picking this up. If you are working in a saturated market, however, you may need dozens, maybe hundreds of articles to get your site to the top of the engines. If you are doing something that is unique you may not need many pages. The more content you have about a  subject on your site, the higher your chances are of getting traffic from a search engine. But remember to mention your topic plenty of times on the page. Just do a few articles a day, and within a month you will  likely have have more than enough content to pull in the traffic you deserve.

How To Derive Maximum Benefit Out Of Article Submission

Can You Really Make Money With Internet Marketing? Pay Attention To The Quality Of The Article
For article submission to be successful, the directories and syndicates will have to approve your article first. com might be appropriate for the category? I wonder how can any one term those as articles but they rather look like ad campaigns to me! These tips are pretty straightforward, and most of you would consider them to be common sense, but even the most experienced sometimes get off track, and may forget some of the fundamentals of article submission. re not sure how to write quality informative articles that bring out the best information about your business, you can hire a professional to do that for you. Organic Search Engine Optimization? If you can pen down a good article yourself and don? Traffic Generation? Mostly all directories will allow you to put a link to your site. I am of the opinion that anchor tests shouldn? Author Bio? t be used in the article. Thus, you need to understand the nature of each directory. Do not use ALL CAPS in the title, use the Title Case. If you? Internet? Like humans, every directory is different. Thus you must have a comprehensive set of categories to classify your business. Thus your aim should be value addition and not selling your product or service. However, the key for your article submission campaign to be successful is not just creating quality, informative and creative articles, but you must also submit them to the right places in the right manner so that your desired audiences can find them. Tip: Avoiding using any kind of promotional language in your article. Same category may represent different set of audiences for different directories. It? Apart from this, Article Submission is a great way to let readers know more about your business and what unique services you can offer them. Submit Your Article To The Most Appropriate Category Accompanied By The Right Keywords

Choosing the right set of category plays a very important role in maximizing your exposure through article submission. in another. Tip: For example, my site, Submit2Please. t know how to start your article submission campaign, you can use these simple article-submission steps as a guideline, and create your own article submission plan that will work best for you. You should avoid using any kind of promotional language. The same applies for keywords. For this, you need to make sure that your article is a genuine quality article and not a sales letter! Take my advice and use it as a tool to help you design your own article submission campaign Rather your article ought to be informative and should be of some value to the reader and not just to your business! Author Bio is the right place to put links. You shouldn? However, you should always try and limit the number of keywords to utmost ten. The Article Must Be Accompanied By An? You can be rest assured that your article will be plainly rejected by most of the article directories and syndicates. Other General Precautions

Apart from these few major precautions, you should also take note of the following trivialities for your article submission to be successful:? It should always be exhaustive rather then appropriate. which helps in generating quality targeted traffic and back links to a site. articleArticle Submission one of the more popular methods of? t fill your article with anchor texts. The stress should be on educating the readers. You should always prepare an article summary of less then 200 characters before you start article submission. Believe it or not, but your Author Bio is probably the most important part of your whole article writing and article submission campaign! Many a times, I have come across an article where some company is telling me they will offer this and that. re the expert. You must let your readers know about yourself and that you? Article Submission can help all types of businesses, be it an Internet based Company or a florist that is looking to create additional exposure to its site through higher search engine rankings or by generating targeted traffic. s only after you test article submission services for yourself that you will realize that article submission is a very strong, yet cost effective way to generate enormous amounts of targeted traffic and back links! Your Author Bio (Or About Author) can make or break the goal of your article submission campaign! in one general directory and might be appropriate for? Take advantage of this, and always maximize your links that will give you the desired optimizing opportunities.

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